home run
rock chip repair out of California
OVERVIEW
Home Run Rock Chip Repair is a small family-owned business operating out of California. The owner Alfred, approached me with a handful of ideas and a ton of great content. My goal was to create a simple to use website that could help convert viewers into customers.
TESTIMONIAL
Home Run Rock Chip Repair is a small business out of California specializing in windshield rock chip repair.
ROLE
Information Architecture, Wireframes, Website Design, User Interface, Interaction Design, Logo and Icon Design
TIMELINE
2 Weeks
"I would have no problem referring Leigha to anyone looking for a great functioning website. She did exactly what I wanted and quickly too. Great communication throughout the process. I now have a web developer that I will go to for other websites I’ll need in the future. Look no further. You’ve come to the right place."
TYPOGRAPHY
Libel Suit Rg Regular
Libel Suit Rg Regular
Libel Suit Rg Regular
40
30
24
H1, H2 & H3
Questrial
16
BODY TEXT
STRUCTURE
HOME
ABOUT
SERVICES
GALLERY
CONTACT
ROCK CHIP REPAIR
LONG CHIP REPAIR
HEADLIGHT RESTORATION
WIPER BLADE SCRATCH REMOVAL
COLORS
#FFFFFF
#000000
#F1C37E
#033B4F
#A42A28
#DBDBDB
LOGO
Speaking with Alfred it was clear he was passionate about two things, baseball and rock chip repairs. With the logo design I wanted to show his love for both - I came up with two designs that utilized a baseball type font. Option B repurposed the rock chip graphic from Alfred's original logo, ultimately this was the reason Alfred chose option B for the live website.
Option A
Option B
WEBSITE DESIGN
During preliminary calls, Alfred expressed his desire for a clean, simple, knowledge rich website that would convert viewers to buyers. With this in mind, I organized the information into a clear architecture with notes to incorporate CTAs and testimonials throughout the design.
When designing the wireframes for the website I wanted to focus on creating general patterns for repeating elements to ensure consistency. As I approached the final phases of high fidelity designs and prototyping I added animations and parallax photos to add movement throughout the website.
