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Leigha Miceli
SENIOR UX DESIGNER
Hi, I'm Leigha [she/her]. I'm a self-taught UX Designer with 8+ years experience conceptualizing and crafting digital products, helping businesses expand their capacity for impact. With a background in psychology, I bring an analytical and empathetic approach to design.
I am passionate about product strategy and moving metrics. I love solving tough user problems by combining thoughtful research, clever technology and beautiful design. And love working with businesses who believe that design can have an impact.
I’m also a mom to one wild girl, wife to a talented opera singer turned occupational therapist, and a lover of travel, hats and learning.
Experience 📱
SENIOR UX DESIGNER @ CHATBOOKS
2021 - CURRENT
Part of the Chatbooks Print team along with a Senior PM and Engineering Lead dedicated to book creation and subscriptions within the app. In 2023, I was promoted to Senior UX Designer where I have helped mentor other designers and lead the overall product vision at Chatbooks.
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Designed a print rate solution which lead to a record-breaking day of $7 million in subscription revenue.
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Increased recurring revenue in 2022 from $9 million – 20 million by rethinking subscriptions.
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Reduced churn by 2% with a personalized cancellation flow.
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Boosted print rates by 13% through the redesign of photo book creation and increased first book print rate by 6% with a single screen.
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Collaborated with UX Designers to re-invent our design system, Breakfast.
UX DESIGN TUTOR @ CAREER FOUNDRY
2022 - CURRENT
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Utilized industry best practices to provide hands-on guidance and feedback on real-world design projects, helping students to develop their design portfolios.
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Conducted regular assessments of student progress and provided constructive feedback to promote continuous improvement and mastery of UX design skills.
EXPERIENCE DESIGNER @ RECONNECT
2020
Reporting to the Lead UX Designer, I worked on the desktop web app and mobile app for Probation Officers and designed a mobile app for people on Probation resulting in increased visibility, accountability, and encouragement.
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Conducted user research through interviews and surveys to identify pain points and user needs resulting in increased messaging within the software by 100% in 3 months.
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Conducted usability testing sessions to gather qualitative feedback and data, leading to a 15% increase in task completion rates and user engagement.
FREELANCE UX DESIGNER
2015 - 2023
Tackled challenging UX puzzles with various companies. Collaborated closely with diverse teams including designers, engineers, and customers, I've developed design systems, upgraded existing platforms, and pioneered new products. My expertise lies in swiftly and assuredly guiding companies to the ideal solution.